It’s as though this headline was purposely designed to serve as evidence of what I detailed in the third part of the ‘Aftermath of the Grammys’ series. I quote,
“A young up-and-coming artist makes a trip to collaborate with another Nigerian hit artist, and what we’re concerned with is how the song didn’t satisfy us as we thought it would. Wow. It’s like we sort of knew this cycle would end exactly this way, which is why it was probably best to let all the dust settle to analyze the issues within the culture.
How do you bash an artist for making moves that are beneficial in their career because you don’t approve?”
A few days later, after her apparent bashing on Twitter, we slept and woke up to the news that Gyakie has signed to RCA Label Group UK. For context, Miley Cyrus, Justin Timberlake, and Beyoncé are all on this label.
This announcement comes amidst others as they also named Gyakie on one of Apple Music’s lists, with the very song people bashed her for, Forever, featuring Omah Lay.
Frankly, I’m happy for the young lass. She’s put in work with her singles and her projects. Although the Seed EP was very experimental, there were excellent records in there.
And that she got Omah Lay, another up-and-coming Nigerian artist who featured 6lack on the remix of his Damn, is a feat worth praising. She is slowly launching into the Nigerian music scene. And this label signing is only the start of greater things to come.
I hope twitter saw this. I hope the people who bashed her and the song for no reason at all are seeing this. I hope they realize how problematic their attitude and approach to our artists are. For other artists, I hope they learn what support means.